Advance Digital Marketing
600+
Learning Hours
13+
Live Projects
2
Months Internship
What Makes our Students Industry Ready
What Makes our Students Industry Ready
The placement team trains you via under-pressure mock interviews along with the resume-building process.
Mandatory internships are part of the training to prepare you for the practical world.
Digital Marketing with AI
Digital Marketing with AI
Learn to create professional websites using WordPress. After completion of this module, you will easily be able to create websites in WordPress. May it be a small portfolio website, business website, or e-commerce website you will get a fair knowledge of creating it. You can create a stunning website for your business or you can take it as a profession by becoming a WordPress Website Developer.
Advance Canva Designing with AI
Advance Canva Designing with AI
Social Media is the most powerful tool that we use for Digital Marketing and it has become of utmost inevitable for all the brands to have their presence on social media channels. Learn the skills to engage your audience by creating awesome content, increase brand awareness, reach, and how to leverage different social media channels by making the brand popular on social media.
WordPress Website and Blog Creation
WordPress Website and Blog Creation
Learn to create professional websites using WordPress. After completion of this module, you will easily be able to create websites in WordPress. May it be a small portfolio website, business website, or e-commerce website you will get a fair knowledge of creating it. You can create a stunning website for your business or you can take it as a profession by becoming a WordPress Website Developer.
Content Marketing
Content Marketing
Learn to create a strategic approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and to drive profitable customer action. For digital marketing content is king, Content comes in many forms like simple text messages, infographics, and videos, learn how to promote the content on different digital marketing channels.
Social Media and Influencer Marketing
Social Media and Influencer Marketing
Social Media is the most powerful tool that we use for Digital Marketing and it has become of utmost inevitable for all the brands to have their presence on social media channels. Learn the skills to engage your audience by creating awesome content, increase brand awareness, reach, and how to leverage different social media channels by making the brand popular on social media.
Search Engine Optimization (SEO)
Search Engine Optimization (SEO)
Your audience searches for products, and services on Google which are need of the hour to be visible on the first page of Google for the brands so that people are easily able to know about your brand existence. Learn how to beat the competitor’s presence and protocols by which ethically you can increase your brand/website visibility.
Search Engine Marketing – Google Ads with AI
Search Engine Marketing – Google Ads with AI
For every business at some point in time, it becomes a need to do paid promotions for various reasons. Google Ads is the best tool which provides to fulfil your Goals. Learn the skills to increase conversions, get more leads, increase brand awareness traffic, design different promotional strategies required to promote your brands, and design the campaigns ensuring that you are fully benefited from the budget you are spending on your Ads.
Ecommerce & Marketplace Marketing
Ecommerce & Marketplace Marketing
Learn everything you need to start selling online, create e-commerce websites, Promote and sell through social media, sell on marketplaces, learn how to select the best marketplace platform for your brand and promote your e-commerce website and earn an attractive commission.
Email Marketing
Email Marketing
Email Marketing is the oldest form of marketing, even before the era of digital marketing people used to do email marketing. Learn the techniques of how to promote business through email marketing and reach the right target audience. Learn the art of how to convince people to open your emails make them aware of your brand and increase sales.
Monetization with Digital Channels
Monetization with Digital Channels
Learn the tips and techniques through which you can monetize and start earning online with your own digital marketing assets like Website, Blogs, YouTube, Mobile Apps, you will also learn all about the policies, approvals preliminary required by you before initiating with AdSense account.
Affiliate Marketing
Affiliate Marketing
Learn the process of earning a commission by promoting other companies or brand products through Affiliate marketing. Learn how you can create your own digital marketing assets, interact with different affiliate marketing channels, and start earning.
Mobile Marketing
Mobile Marketing
70% of the population consumes information through smartphones. Learn different channels where mobile marketing is important including publishing the apps, marketing the apps, measuring the
performance of your app, promoting the mobile apps, showcase the apps at the first position in app stores. Most people view websites through a mobile device, how to make your website mobile-friendly? and to optimize your website and responsive through a mobile device
Video Production and Youtube Marketing
Video Production and Youtube Marketing
Learn to produce professional-quality videos that stand out in a crowded digital landscape. Moreover, you’ll explore the intricacies of YouTube marketing, discovering strategies to optimize your channel, increase visibility, and effectively monetize your content through ads, sponsorships, and other revenue streams.
Web Analytics
Web Analytics
Learn how you can leverage this tool and measure the performance of all your digital marketing channels, understand, and interpret the reports, and take necessary actions. Learn the skills to plan digital marketing strategies for brands to succeed online with different digital marketing channels.
Bonus Modules
Bonus Modules
Learn to establish and grow a successful freelance career across various industries. You will learn essential skills such as client acquisition, negotiation, project management, time management, and effective communication.
Get Comprehensive knowledge of operating freelancing agency, Learners will acquire skills in business planning, legal and financial aspects, client acquisition and management, team building, project management, marketing and branding, client communication and negotiation, time management, and continuous learning
Real Time Industry Projects
Real Time Industry Projects
Learners gain practical skills through industry-ready projects. These projects simulate real-world scenarios, fostering problem-solving abilities and collaboration. Learners work in teams to develop comprehensive strategies and solutions. Projects also serve as portfolio-building opportunities, showcasing learners’ capabilities to potential employers. Continuous feedback ensures learners refine their skills for success in the dynamic digital marketing landscape.
Lead Generation and CRO with AI
Lead Generation and CRO with AI
Learners will delve into the intersection of cutting-edge technology and marketing strategy. They’ll master the art of leveraging AI tools to identify, attract, and convert leads effectively. Through hands-on exercises and case studies, they’ll learn to optimize conversion funnels, personalize customer experiences, and maximize ROI using AI-driven insights
Marketing Automation
Marketing Automation
Learners will learn how to streamline and optimize repetitive marketing tasks using automated processes and technologies. They’ll explore concepts such as email automation, lead nurturing, and campaign management.
AI in Customer Relationship Management (CRM)
AI in Customer Relationship Management (CRM)
Learners will dive into the integration of artificial intelligence technologies within Customer Relationship Management systems. They will explore how AI enhances data analysis, customer segmentation, and predictive modelling to drive personalized interactions and improve overall customer experience.
Digital Marketing Tools You’ll Master
Being a digital marketer means interacting & working with multiple digital marketing tools daily. Here are some of the tools that you will master during IIDE’s online digital marketing course.
Next-gen AI-powered Tools
AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.
Career Opportunities after the Course
Here are some of the entry-level & mid-level digital marketing roles that you can apply for once you complete IIDE’s online courses:
Entry-Level Digital Marketing Jobs
Students who complete ACDM & opt for placements, can apply for internships & entry-level digital marketing jobs such as:
- Social Media Associate
- SEO Associate
- Content Writers
- Client Servicing Associate
- Paid Media Associate
- Digital Marketing Intern
Mid-Level Digital Marketing Jobs
Students who complete PCDMS & opt for placements, can apply for mid-level digital marketing jobs such as:
- Social Media Team Lead
- Senior SEO Associate
- PPC (Pay Per Click) Executive
- Campaign Manager
- Media Planning Associate
- Performance Marketing Associate
